Archive for November, 2015

Harriet Williams

The History of the Callaway Golf Company


One of the oldest and most popular sporting events today happens to be golf in which many players, young and old, participate in. Different companies have established themselves to be the manufacturers and distributors of fine golfing equipment including the Callaway golf company.

This is a sporting company that is based in the United States of America. It was actually founded by a textile tycoon by the name of Ely Callaway Jr. whose family owned the renowned Burlington Industries. A graduate of Emory University, the man excelled in running his family’s textile business but his heart, his passion, was in the sport of golf.

He favored a particular company’s golf irons and when the owner ran out of funds to keep the business running, Callaway did not hesitate to purchase it and this is how the Callaway golf legacy began. The company started by developing a hickory-wood set of golf clubs. Knowing the value of a good iron, Callaway invested a lot of time and money in the development of these clubs. Buyers were attracted by the superior performance of these clubs on the green.

Aside from designing golf irons, the company is also engaged in developing new pieces of equipment for the sport. Together with their signature irons, they are also known to offer other products in line with the golfing lifestyle to different countries. The worldwide reach of Callaway golf has garnered them one of the top ranks when it comes to the best and financially emergent international sporting goods companies.

Callaway golfThe company is based in Carlsbad, California. It is recognized as being the largest manufacturer of premium golf clubs. There are different avenues utilized by the company in the distribution of its goods. One of the business strategies that they have applied and succeeded in is the mass-merchant approach where they contract numerous retailers to carry and promote their products in exchange for a significantly pleasing profit margin. Aside from catering to retail outlets around the globe, it is also engaged in direct online distribution.

What makes the company different from its competitors is its accommodation of second-hand goods from their patrons. Callaway golf is actually offering trade-in services for pre-owned golfing equipment. Provided that the items are in adequate and usable conditions, they reduce the price of the brand-new equipment their patrons wish to buy. They in turn resell the used equipment to other interested customers.

Although the company is recognized for their amazing golf irons, they have also established a name in the industry with their other product offerings. Through the years, they have ventured into the provision of golf shoes and apparel, golf bags, accessories and practice sets, headwear, and rangefinders to name a few.

The strong presence of Callaway golf in golfing circles has also allowed them to acquire some of their competitors. In the past decades, they have slowly bought out other companies transforming their brands to carry the Callaway name. Some of the companies that they have acquired include Odyssey and Spalding.

The company has since grown an increasingly popular not to mention privileged clientele. They are also being endorsed by some of the best players in the world. The company further strengthened their presence in the industry by hosting annual golf tournaments that only the best of the best have a chance of playing in.

To continue their quest in promoting the game of golf, they have also started working with junior golfers. With this comes the development and distribution of specialized golf equipment for children and teens. Surely this is a company that has solidified their footing in the industry and more can be expected from them in the near future.

With the latest and premium technology, Callaway golf balls offer maximum performance.

George Maxwell

Real Estate Tips You May Be Surprised to Hear

Real Estate

Conventions in buying or selling muttontown real estate property have evolved. Now, there are now trends that may seem odd for some, but completely sensible to real estate experts.

For a few decades, we have observed, studied, and proven the latest tricks that can allow you make that sound and wise decision when buying a property for your family. Here are among the most surprising tips you can keep in mind when buying a home for your property. For more reference visit our official site

Choose a property within the perimeter of a newly established neighborhood

One of the most effective tactics in finding a really good property to invest in is by finding communities that have just been established. New neighborhood normally comes with a new strip of restaurants, parks, and cafes. Once you found this neighborhood, then continue your search within its range.

Real EstateBuying a property in a new neighborhood can get too pricey, especially if it has just been appreciated. Buying right outside its hip can be your best option as development normally occurs in a radial way. This is referred to as the ‘halo effect’. This positive effect has already been demonstrated in big cities in the US including Chicago and Charlotte. This can very well be applied in the muttontown real estate industry.

It is never wise to acquire the worst property in a posh neighborhood

Many people have dabbled and failed in buying the worst home in a really good neighborhood. There are individuals who have attempted to buy then sell the worst homes for a profit. Failure happens because people who normally opt to buy a house in the same neighborhood are not after discounted homes. Moreover, these houses that have been improved normally have slim chances of getting appraised.

Try to buy your next home close to any Starbucks

There has been a study indicating a tight correlation between the location where the said coffee shops are located and the prices of the homes. Homes closer to this coffee shop are said to be appreciated 96% as compared to the average homes which are normally appreciated 65%.

Do not expect a newly renovated kitchen to augment the overall value of your property

It has been found out that spending a great deal of money on kitchen renovation prior to selling a property does not offer any interesting return of investment. The overall atmosphere inside and outside of the homes to be sold have better chances of getting appraised better.

Sell your property by indicating a price that ends in ‘900’ than ‘000’

This is a strategy that works all the time – whether you are trying to buy small items or enormous property. There is a psychological effect that makes people go for items that end in ‘900’ than ‘000’. This particularly works in the muttontown real estate industry. For instance, many people would narrow down their choices and find properties that are under a specific bracket. For example, young couples would normally look for a property that is under $250,000 to start off. It is much easier to sell properties that are sold below the ‘thousands’. In a recent study, a property that is sold in this manner is disposed 4 days faster than others.

Use the right vocabulary in describing the property

Buyers have gotten more and more intelligent and we can easily decode the real meaning behind certain words. For example, the words ‘charming’ and ‘cute’ may be positive, but they also signify one characteristic that many buyers avoid – ‘small’. This generally means that a bit of fix here and there is required to make the unit spacious.

The term ‘unique’ is not also recommended to use for descriptions. Normally, ‘unique’ properties require a whole lot of work or renovation. Most properties with these words have 50% less chances of getting bought within a month period.

The words which can immediately capture the buyers interests include ‘remodelled’, ‘gentle’, and ‘impeccable’. Direct yet simple descriptions of the kitchen can also be done using words such as ‘granite’, ‘hood’, and ‘stainless’. This tip can be applied in selling your muttontown real estate property.

Know the numbers and the superstitions behind them

It cannot be helped when people get overly superstitious about numbers and sometimes, this can also affect the choices of properties. While many people tend to avoid the number 13, for example, smart buyers can take advantage of this as they sell 2% higher than expected. The address that has ‘777’, on the other hand, can be sold at a higher value. Chinese people also avoid address that end in ‘4’ and go for the ones with ‘8’ in the address. When selling, try to avoid the listing with ‘666’ number as properties in this listing have 2.1 % less chance of getting sold.

Know the best time to put your property on the market

Based on the natural behaviour people, properties are put on the market in February or early days of March. This is to anticipate the influx of buyers hoping to move in during the spring and the summer period. With the huge number of homes being put on the market, there is a tendency that other properties may not be highlighted in the listing. In this case, it is advised that properties be listed in the latter part of March or early April. This will allow properties to be seen and they have 2% better chances of getting acquired immediately.

We understand the changes in the behaviour of sellers and buyers. We can certainly help you further find the muttontown real estate property the best suit your lifestyle and personality.